Microsoft has developed a new application that supports Google's Android phone called Tag. The free software is used to turn the camera into a mobile barcode reader on mobiles. It’s the first application Microsoft has made for the Android OS, one of the key rivals to Windows Mobile.
Android has accepted this Tag application, which is already made available on Windows phones, the iPhone, Blackberry and Symbian handsets. Tag applications and associated programs will become coupons that link people to websites, pass on information or give visitors a discount in an online store.
In December 2008 it produced its first iPhone app, called Seadragon, and followed it up in early 2009 by releasing Tag for the Apple handset. Apple said more than three billion applications had been downloaded from its store in early January.
24 of the world’s largest mobile network phone operators banded together to create the Wholesale Applications Community in February 2010. This will enable application developers to make and sell phone applications with ease. In addition, this move by the operators will wrest control of the lucrative apps market away from software firms and phone makers.
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