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Firms should recycle mobile phones in order to buy the latest handsets
(03/03/2011 13:51:49)

More firms should be looking to recycle mobile phones and replace them with the most advanced smartphone models.

According to T-Mobile, smartphones should be embraced throughout a workforce in order to boost staff happiness and also maintain better links with clients.

Director of SME marketing at the firm Martin Lyne feels that more companies, particularly small new enterprises, should be looking to issue smartphones to staff as standard.

This is because it enables an upstart firm to be on hand at all times should a client wish to get in touch.

While older versions of mobile phones would also enable this, the firm believes that employees expect to be using the latest technology that they may have become accustomed to in their private lives.

The advice could lead to a number of businesses looking to sell old mobile phones in order to cut the cost of providing more expensive smartphones.

"Mobile technology is becoming increasingly important in all walks of life," said Mr Lyne.

"Smartphones especially help small business workers to remain responsive to queries through calls, texts and emails at any time and any place."

Mr Lyne also highlighted some of the benefits of using a smartphone instead of a standard handset.

Applications such as Google Maps, as well as easy access to address books and appointments via company intranets, are all perks associated with smartphones.

"Small businesses need to be flexible and available at all times, regardless of whether in the office or on the road," he added.

This guidance comes after Clickatell launched a new SMS package directed at businesses in the US.

The Personalised Priority Messaging service is aimed at improving the communication between small companies and clients, as the firm noted that text messages can prove to be ten times more effective in inducing a response than other forms of media.

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